Smithsonian Institution Traveling Exhibition Service  /  American Letterpress: The Art of Hatch Show Print

American Letterpress: The Art of Hatch Show Print traveling exhibition and supporting graphic materials present a hundred and thirty years of artful work by one of America’s longest continually operating letterpress printers.

  • A traveling exhibition of letterpress posters, wood blocks and related materials, designed and co-curated by Studio A.
  • A sequence of posters shows a return to nostalgic imagery and poster treatments during the 1980s.
  • Quotes in the exhibition are treated with a variety of wood type fonts, echoing the aesthetic of the posters.
  • A massive woodblock “A” is surrounded by posters from the 1990s that feature type as their primary image.
  • Three early-20th century blocks hang next to a contemporary print.
  • A poster also serves as a wrapper for the exhibition prospectus.
  • Cover of the exhibition prospectus.
  • A spread from the exhibition prospectus shows old and new Hatch prints, wood type headlines, and text about the show.
  • Exhibition partners are presented on a spread featuring Hatch’s famous “Three Johnnys” print.
  • The accordion-fold brochure includes a page showing the letterpress printing process and a back panel showing print examples.
  • Type suggesting letterpress handbills and imagery adapted from a Hatch poster, evoke the art and spirit of the exhibition.
  • The graphic standards manual shows a poster design for use by exhibition venues. On this page, an ad for the show.

Other projects completed for the Smithsonian Institution Traveling Exhibition Service include:

Thumbnail image of the I Want the Wide American Earth exhibition prospectus for the Smithsonian Institution Traveling Exhibition Service.

I Want the Wide American Earth

Exhibition design, identity, and print materials

Thumbnail image of the Corridos Sin Fronteras print materials for the Smithsonian Institution Traveling Exhibition Service.

Corridos Sin Fronteras

Print materials

Thumbnail image of the Women, Art, and Social Change: The Newcomb Pottery Enterprise  exhibition exhibition design for the Smithsonian Institution Traveling Exhibition Service.

Women, Art, and Social Change

Exhibition design

Thumbnail image of the Americanos exhibition brochure for the Smithsonian Institution Traveling Exhibition Service.

Americanos

Print materials

Thumbnail image of the Sitelines exhibition brochure for the Smithsonian Institution Traveling Exhibition Service.

Siteline

Print materials

Thumbnail image of the Suited for Space exhibition design for the Smithsonian Institution Traveling Exhibition Service.

Suited for Space

Exhibition design, identity, and print materials

Thumbnail image of the 381 Days: The Montgomery Bus Boycott exhibition design for the Smithsonian Institution Traveling Exhibition Service.

381 Days

Exhibition design and print materials

Thumbnail image of Our Journeys Our Stories: Portraits of Latino Achievement for the Smithsonian Institution Traveling Exhibition Service.

Our Journey/Our Stories

Print material

Thumbnail image of the Update brochure for the Smithsonian Institution Traveling Exhibition Service.

Update

Print material

Thumbnail image of the Journey Stories poster for the Smithsonian Institution Traveling Exhibition Service.

Journey Stories

Print materials

Thumbnail image of the In the Spirit of Martin: The Living Legacy of Dr. Martin Luther King, Jr. exhibition brochure for the Smithsonian Institution Traveling Exhibition Service.

In the Spirit of Martin

Print materials